Presentations
Publications
Featured In
Performances
Courses Jenna Reed Courses Jenna Reed

Critical Foundations of Creative Practice Leadership

Creative industries and creative economies are wide-ranging, requiring a diverse array of skills and practices for individuals and organizations to make an impact. While you may not be able to control factors like audience tastes, business trends, entrenched power hierarchies, and the social logic of groups and collectives, you can control your preparedness for these factors and enhance your ability to analyze and respond to historical, contemporary, and upcoming trajectories and changes. In this class we will explore, analyze, and criticize a wide variety of theoretical and empirical frameworks that have been deployed to explain the structures, trends, and disruptions in creative industries.

Read More
(Post-)Christian Hardcore, Community, and Nostalgia at Furnace Fest
Conferences, Presentations Andrew Mall Conferences, Presentations Andrew Mall

(Post-)Christian Hardcore, Community, and Nostalgia at Furnace Fest

Conference presentation (2022). At Furnace Fest 2021 (Birmingham, Alabama), attendees traveled from across the U.S. and Canada for three days of emo, hardcore, and metal performances. Based on ongoing, collaborative fieldwork in the Furnace Fest community, in this paper I build upon prior work that posits festivals as physical places for imagined communities (Mall 2015; cf. Anderson 1991 [1983]) and scenes (Mall 2020) to consider how music festivals, as sensational forms (Meyer 2009), substantiate musical community itself (see, e.g., Shelemay 2011).

Read More
Musicking the Right Way: Performing Ethics and/as Aesthetics at Christian Music Festivals
Conferences, Presentations Andrew Mall Conferences, Presentations Andrew Mall

Musicking the Right Way: Performing Ethics and/as Aesthetics at Christian Music Festivals

AMS conference presentation (2021). Cornerstone Festival performed its organizers’ ethics into being, witnessed in its do-it-yourself scrappiness, its (at times) overwhelming sonic chaos, its sanctioned attendee-operated “generator stages,” and its willingness to engage difficult theological questions. From one perspective, this reflects a tautological relationship between orthodoxy and orthopraxy grounded in theology; another perspective reveals the co-constitutiveness of ethics and aesthetics grounded in practice. To recast Jeffers Engelhardt’s “right singing,” at Cornerstone, if the performing was right, then the ethics expressed in that performing were right, and if the ethics were right, then the musical practices grounded in those ethics were right. In this paper, I draw on theories of music and ethics rooted in Christian musicking to generate a theoretical framework that situates these practices not within a shared faith but rather within a shared ethical framework irrespective of religious belief.

Read More
Vinyl Revival
Publications, Articles Andrew Mall Publications, Articles Andrew Mall

Vinyl Revival

Journal of Popular Music Studies (2021). At the turn of the twenty-first century, vinyl records had remained a steady if unsubstantial component of recorded music revenue in the United States. But sales of physical media started declining steadily in 2001 in a seemingly unstoppable slide the RIAA attributed to digital piracy. Then a funny thing happened: although CD sales continued to shrink, by the end of the decade vinyl record sales had started growing, reaching $88.9 million in 2010—a revenue level not seen in two decades. In this article I trace these trajectories in more detail, considering how the trajectory of vinyl record sales in the twenty-first century both confirm and frustrate concepts of revival.

Read More
Keith Green Vs. the Music Industry
Books Andrew Mall Books Andrew Mall

Keith Green Vs. the Music Industry

Keith Green was a Christian artist whose ethics came to contradict the commercial necessities of the Christian music industry. I glossed over this contradiction and its conflict in my earlier primer to Green’s career and discography, but here I go more detail and provide some primary sources that I have found to be very enlightening.

Read More
Books Andrew Mall Books Andrew Mall

Oral History Interviews as Primary Sources

While conducting the research for God Rock, Inc., I was fortunate to interview many current and former Christian music industry executives and musicians. I also used the archives at MTSU’s Center for Popular Music, and I was thrilled to find several relevant interview transcripts available through Baylor’s Institute for Oral History. In this post I discuss these components of my research methodology and approach to oral history interviews.

Read More
An Origin Story
Books Andrew Mall Books Andrew Mall

An Origin Story

When I was growing up, my family attended a Southern Baptist church in New Jersey. I was first introduced to Christian rock in the 1990s but didn’t start researching it until 2009. In this piece — a longer version of the origin story to God Rock, Inc. found in the book’s introduction — I describe discovering and abandoning Christian music during my adolescence, ultimately rediscovering it (with more than a little help from my youngest sister).

Read More

archives